About
Sheldon Caines
Founder of Sports Recovery Aotearoa
Sheldon has been involved in the Health, Fitness and Sporting industry for over 15 years.
He played a pivotal role in shaping the education landscape in sports therapy as senior lecturer and national head of curriculum design and development at the Australian Institute of Fitness.
Sheldon has been fortunate to work as a sports massage therapist alongside some of the most successful teams in the world and has gained invaluable insights into sports recovery practices and protocols at the highest level.
Sheldon and his team are dedicated to supporting grassroots sports development and uplifting communities through initiatives like the Athlete Sponsorship Programme.